OUR STORY
We focus on 6 principles to bring you superior products
-
FINEST MATERIALS
We source from the most prestigious Italian producers: linen from the oldest Italian mills, Cariaggi cashmere, brushed cotton from Grandi & Rubinelli, and full grain leather from Santa Croce.
-
CRAFTSMANSHIP
We give you better and more durable products by partnering with experienced Italian artisans, which improved their skills over generations.
-
STYLE AND FIT
We focus on elegant designs that never go out of fashion. They are versatile, perfect for both casual and formal occasions. Our fit is modern, yet comfortable.
-
DIRECT TO CONSUMER
Retailers take over 60% of the selling price, and add no value to the product. We skip them so we can give you better value, by investing more in materials, craftsmanship, research and testing.
-
EXCEPTIONAL SERVICE
Buying from us is easy and quick, so you can focus on what you love. Our shipping is free, fast and secure, and returns are easy and free. We are here to advise on style and size, just email us.
-
WORLDLY LIFESTYLE
We focus on making your life better with our products, during the moments you value the most: your leisure time and your travel.

Our Journey
Luca Faloni grew up in Italy surrounded by a strong culture of artisanal craftsmanship and quality of fabrics. It was only when he moved abroad, that he realised the quality and style he took for granted was something rare and less accessible elsewhere. He also noticed that many Italian brands were abandoning the local artisans.
The idea was born to fuse the exceptional Italian craftsmanship and style, with modern distribution channels, to make great products easily available worldwide and provide stronger value to the customer.
We travelled across all regions of Italy to select the most experienced artisans, who have refined their craft over generations, and to source materials from the most prestigious Italian producers. We gradually extended to categories where we thought we could provide more value and better products to our customers. We are here to serve clients with a worldly lifestyle, who value quality and timeless designs, and to make it easier for them to find great products for all their needs.
We are Italian at heart, but cosmopolitan in our vision and always focused on how craftsmanship improves lifestyle.
